We speak with small and medium sized business owners and marketing managers everyday. They all have one thing in common: They’re searching for the highest ROI possible for their advertising campaigns. No smoke and mirrors. No uncertainties. Just cold hard facts.
Search Engine Marketing offers the absolute best means to reach local consumers who are searching for the very same products and services you offer. Put simply: If you repair oil burning furnaces and your company is based out of the Cumberland RI area and you were running a Pay-Per-Click campaign, whenever someone in your designated marketing area searched on Google for “oil burning furnace repair” your advertisement would appear in the highlighted section at the very top of the search results.
You could then track how many people clicked on the advertisement for more information, called the phone number associated with the ad, or filled out an online ‘contact form’. You could even enhance conversions by offering an incentive, such as “$25.00 off all service calls who mention this ad”.
At month’s end, you could compare the number of inquiries you received to your budget and determine your ROI. (Don’t worry: We do all of this for you and wrap it up in a clear, concise, comprehensive, easy to read report that you will receive on a monthly basis. Our Guarantee to you: 100% Transparency.)
There are endless reams of studies that illustrate the Internets influence over consumer purchase making decisions. Traditional mediums such as radio, TV and Newspaper are one dimensional compared to the amount of information a consumer can find on the web about your business. Consumer Review websites such as Google Places, Yelp and Angie’s list will tell a customer everything good and bad they ever wanted to know about your business.
Combining our Search Engine Marketing program with consumer testimonials and a strong landing page is a very powerful cutting-edge combination for driving new sales. Here are some additional features of our Search Engine Marketing program:
No Service Contracts: Service is always month to month and can be canceled at anytime after the first month.
Complete 100% PPC Transparency: The work we do and the accounts themselves always stay with you and your business, with or without driveCUSTOMERS. We understand that PPC accounts and their history at Google AdWords and others are a business asset for each of our clients, and we keep it that way. Your campaigns are always fully accessible, transferable and funded directly. We do not hold accounts in our name, or flow any of your PPC budget through Drive Customers.
One Time Set Up Fee: $395: We customize Google AdWords and Microsoft adCenter accounts for each of our clients from scratch and our work is always yours to keep. We are proud of our work and ability, and fully believe achieving the best results starts with a great foundation, and that foundation is your setup. To start the process, we conduct an in-depth interview with each new client to develop a personal and meaningful relationship from which to build. We start by learning about your business, goals, past experience, customers, competition, competitive advantages and really anything at all related that can help us maximize your advertising investment. We then start the process of getting your accounts ready to launch online. This includes: a full keyword analysis including negative keywords, keyword organization, copy writing for multiple ads in each group, proper platform settings to maximize results demographically, budget monitoring and much more. The platforms at Google and Microsoft offer many options that businesses need to be aware of to get maximum results, and we make sure everything is in place properly from the start.
Monthly Management Fees: Due to the competitive, real time nature of these accounts, it is necessary to monitor, analyze performance and make changes on an ongoing basis to achieve the best possible results. For this service, we charge a flat ongoing monthly management fee based on your total monthly traffic budget. Our flat fees are designed to achieve a true partnership with your business. If you succeed, we succeed. Our goal is to maximize the results of your advertising investment regardless of budget. We look forward to maximizing your return on investment, boosting your bottom line, and at the same time allowing you to concentrate on what you do best while we maximize the results of your search engine marketing campaigns.
|Monthly Budget||Monthly Fee|
*Important Note: By working with us you agree to the current terms of service of Google AdWords and Microsoft AdCenter. Any traffic received through these accounts will be paid by direct credit card billing for your accounts. Your monthly traffic budget will not flow through Drive Customers.